Estrategias para convertir el tráfico en ingresos: optimización de la tasa de conversión, landing pages, email y SMS, opiniones de clientes y promociones. Lee primero optimización de la tasa de conversión en Shopify, cómo crear una lista de correo y marketing en Shopify.
El tráfico sigue empezando en la búsqueda: combina estas estrategias con la guía de SEO para Shopify.
Los artículos se publican en inglés.
You've got a Facebook ad account open, a book ready to launch, and a budget that can't afford a lot of romantic thinking. The tempting move is to pick a few “fans of” interests, upload the cover, and hope the clicks turn into readers. That old playbook is why so many book ads die early, […]
Websites make money by turning visitors into revenue through ads, affiliate links, product sales, subscriptions, services, and lead generation. The variable isn't just traffic size, it's traffic quality, audience intent, and how well the site converts attention into action. Most beginner advice gets this wrong. It makes monetization sound like a simple visitor-count game, when […]
You've probably been here already. The popup app is installed, the wheel looks fine on desktop, and the client wants “something fun” that can lift email capture without turning the store into a coupon free-for-all. The question isn't whether a spinning coupon code feels engaging, it's whether the setup can protect margin, keep codes out […]
You're staring at your first ebook, template pack, or printable set, and you don't want to burn cash before you've made a single sale. That instinct is right. The catch is that “free” usually means no monthly fee, not no cost, and the decision is whether you want the platform to take a cut on […]
Most advice on how to build an email list starts with the wrong question. It chases more subscribers, more pop-ups, more giveaways, more noise, then calls the result growth. In a Shopify store, that usually creates a list that looks bigger on paper but underperforms in the inbox, because the valuable asset is qualified attention, […]
Most Shopify stores don't have a feedback problem. They have a listening problem. Only 1 in 26 customers will tell a business about their negative experience, while the other 25 leave without saying why, according to these customer feedback statistics. That changes how you should think about customer feedback collection. Reviews, support tickets, and the […]
You're probably in a familiar spot. Traffic is coming in from Meta ads, Google Shopping, email, or organic search. Shopify shows sessions, product views, maybe even a few add-to-carts. But revenue doesn't move the way it should. Most merchants don't have a traffic problem first. They have a landing page optimization problem. I see this […]
Your Shopify store is selling. Orders come in, your site converts, and direct traffic feels healthy enough that you know the offer works. Then growth starts getting expensive. Paid acquisition costs more. New audiences are harder to reach. Every extra sale seems to require more creative, more manual work, or more margin sacrifice. That's usually […]
Conversion rate optimization is the process of increasing the percentage of visitors who take a desired action on your site, and many industry guides place a good website conversion rate between 2% and 5%, with an overall average around 3% according to Glassbox's CRO overview. For a Shopify store, that means plugging the leaks in […]
You've got products live, the theme looks clean, and the store feels ready. Then the central problem emerges. Traffic is inconsistent, paid clicks don't convert well enough, email brings in little because it was set up late, and every app promises growth without telling you where it fits. That's the normal starting point for marketing […]
Apps de Shopify de Yassine Malti
PROMPTit · Edición de fotos con IA
Cinco herramientas de imagen con IA para tus fotos de producto · 5 imágenes/mes gratis
REMOVEit · Eliminación de fondos
Fondos de producto limpios y uniformes, de forma masiva · 5 imágenes/mes gratis
VEOit · Videos de producto
Videos de producto con IA creados a partir de tus imágenes de producto · 5 créditos/mes gratis
