You’re probably in a familiar spot. Traffic is coming in from Meta ads, Google Shopping, email, or organic search. Shopify shows sessions, product views, maybe even a few add-to-carts. But revenue doesn’t move the way it should. Most merchants don’t have a traffic problem first. They have a landing page optimization problem. I see this […]
Traffic is coming in. Orders aren’t following. That’s the Shopify pattern that frustrates store owners the most, because it feels like the hard part is already done. Usually, the problem isn’t “your store is bad.” It’s that the store, the traffic, and the buying journey aren’t aligned. Some visitors had weak intent from the start. […]